Adsense
Ad Relevancy:
Optimization |
There
must be an ad pool
for your market and
on the assumption
that there is, there
are certain things
that you can do to
stress that your page
is about X and not
about Y: Stressing
it in this way will
improve the relevancy
of the ads generated
on your webpages and
improved relevancy
will result in an
improved click through
rate.
1.
Include your target
keywords in:
-
Page title
-
Meta tags
-
Description tag
-
H1 heading tags (plus
include related keywords
in H2)
-
Body of the text several
times (top and bottom)
-
Bold and / or Italic
tags a couple of times
-
A link to the home
page with the keyword
anchor text
2.
Use Google's Section
Targeting facility.
|
